WRITER: THE AU LIBRARY
Assumption University's Martin de Tours School of Management and Economics (MSME) successfully hosted a riveting lecture on Crisis and Risk Management by the esteemed MD and Founder of Diginative, Khun Kunchalee Sumleerat. Khun Kunchalee is an expert in online and offline advertising, e-commerce, and data strategy in CDP and CRM to drive future of business in digital.
Held at the MSM Building on the Suvarnabhumi Campus, the lecture drew a significant number of students, faculty members, and industry professionals, all eager to gain insights from Khun Kunchalee's extensive experience in the field.
Over the course of the afternoon, Khun Kunchalee delved into the complexities of navigating the turbulent waters of modern business crises, emphasizing the necessity for robust risk management strategies. The audience was engaged through interactive discussions and case study evaluations, illustrating the real-world application of theoretical frameworks.
The Department of Marketing and the MSME Business School's efforts in organizing this event underscore Assumption University's commitment to providing its community with opportunities to learn from industry leaders.
"We are incredibly pleased with the turnout and the positive response from the participants," said Asst. Prof. Dr. Uree Cheasakul, Dean, MSME Business School at Assumption University, "Events like this are vital in preparing our students for the challenges of the business world."
More Information about the Martin de Tours School of Management and Economics, please visit:
Website: https://www.msme.au.edu
Facebook: https://www.facebook.com/MSMEBusinessSchool
Instagram: https://www.instagram.com/msmeabac/
Tel: Huamak Campus: (66) 0-2300-4543-62; ext. 1125, 1201
Suvarnabhumi Campus: (66) 0-2723-2236
