WRITER: THE AU LIBRARY
In the latest unveiling by uniRank, Thailand's universities have demonstrated significant online presence and engagement, capturing top spots in the uniRank 2024 Popularity Rankings. Assumption University of Thailand (AU) has reclaimed its position as the number one private university in Thailand. These rankings, distinct from academic evaluations, offer insights into the global and local digital popularity of higher education institutions. For public universities, Mahidol University continues to lead, with Chulalongkorn University and Chiang Mai University following closely in second and third places, respectively.
AU's recent achievement of securing the top spot in uniRank's rankings for private universities in Thailand underscores its formidable online presence and engagement. This recognition not only highlights AU's strong digital footprint, marked by a well-designed website and dynamic social media platforms but also reflects the university's commitment to innovation and adaptability in the digital age. This accolade from uniRank, provides evidence of AU's visibility, engagement, and reputation, and reinforces its status as a leading institution in higher education, adept at meeting the expectations of a diverse and global academic community.
"AU's ascent to the top spot among private universities in Thailand is a testament to our focused digital marketing strategy. This achievement underlines the power of innovative digital strategies. These rankings reflect the digital footprint and online engagement of universities, crucial for today’s digitally connected students.” says Dr Scott Smith, one of the many content creators for the AU website. “Our commitment to delivering quality content and leveraging the latest digital tools has truly set AU apart in the digital landscape of higher education."
The uniRank University Ranking™, operational since July 2005, evaluates over 14,000 officially recognized universities and colleges across 200 countries. The rankings, updated bi-annually, serve as a valuable tool for students worldwide to gauge the online visibility and popularity of universities, aiding in their decision-making process for higher education.
uniRank’s methodology focuses on web-based metrics, drawing data from reputable sources such as Majestic Referring Domains, Similarweb Global Rank, Moz Domain Authority, and Majestic Trust Flow. This approach provides a comprehensive view of how universities rank in terms of their web popularity, rather than academic performance alone.
"This accolade not only celebrates our robust digital engagement but also emphasizes the critical role of content creation in fostering an informed and connected university community," states President Bancha Saenghiran. "High-quality, engaging content is at the heart of our communication strategy, ensuring that we remain at the forefront of educational innovation and maintain a vibrant dialogue with our global audience."
This recognition highlights the importance AU places on producing accessible, relevant, and engaging content, reflecting the university's commitment to excellence and its proactive approach to embracing digital platforms to enhance its educational impact and global appeal.
As we celebrate this remarkable achievement, we extend a call to action to the entire AU community. Your contributions, whether through creating your own content, sharing our content, engaging with our digital platforms, or promoting AU's academic and research excellence in your networks, play a pivotal role in amplifying our online presence.
By working together to increase our website's traffic, enhance our domain's trust and authority, and improve our quality link popularity, we not only solidify our standing in rankings like uniRank but also ensure that AU's legacy of educational excellence continues to reach and resonate with a global audience.
Let's unite in this effort to further elevate our institution's digital footprint, ensuring that AU remains a beacon of innovation and academic leadership on the world stage.
More Information about Assumption University of Thailand (AU), please visit:
Website: https://www.au.edu/
Facebook: http://www.facebook.com/assumptionuniversity
Twitter: https://twitter.com/assumptionu
Instagram: https://www.instagram.com/assumptionu
Youtube: https://www.youtube.com/channel/UCBArL_dL5XiXCiS5pDtyLpQ
Tel: (66) 0-2300-3543-62
