The monthly meeting of the Sub-Committee (Dept. of Marketing Members) and the Academic Quality Assessment Committee, Association of Private Higher Educational Institutions of Thailand under the Patronage of H.R.H. Princess Maha Chakri Sirindhorn (APHEIT), was hosted by Assumption University on July 19, 2081 at St. Gabriel’s Hall, Suvarnabhumi Campus. Attended by a number of committee members and advisors representing several private universities, the function was presided over by Dr. Vindhai Cocracul, Vice President for Academic Affairs. The meeting discussed a variety of relevant topics: cooperative activities and projects geared towards the on-going development and improvement of academic quality assurance programs of all existing private universities.